Cookie Policy
COOKIE POLICY
Last Updated: March 17th 2025
OUR COMMITMENT TO YOUR PRIVACY
This Cookie Policy explains how VRAL co. ("VRAL," "we," "our," or "us") uses cookies and similar tracking technologies when you visit www.vral.io and all associated webpages and subdomains (collectively, our "Platform"). This policy provides you with clear information about what cookies are, how we use them, and your choices regarding their use.
Please read this Privacy Policy carefully to understand our practices regarding your personal information. By accessing or using our Services, you acknowledge that you have read and understand this Privacy Policy.
This Cookie Policy is part of our overall privacy framework and should be read together with our Privacy Policy, which explains how we collect, use, and protect your personal information.
WHAT ARE COOKIES?
Cookies are small text files that are placed on your device (computer, tablet, or mobile) when you visit our Platform. They allow us to recognize your device and remember certain information about your visit, such as your preferences and actions on our Platform.
Cookies are widely used to make websites work more efficiently and provide valuable information to website owners. Some cookies expire at the end of your browsing session, while others remain on your device for a longer period.
TYPES OF COOKIES WE USE
We use different types of cookies for various purposes. These include:
Essential Cookies
These cookies are necessary for our Platform to function properly. They enable core features such as security, account authentication, and remembering your preferences. Without these cookies, our Platform cannot operate correctly. Because these cookies are strictly necessary, we do not need your consent to use them.
Performance and Analytics Cookies
These cookies help us understand how visitors interact with our Platform by collecting and reporting information anonymously. They provide us with valuable insights on how to improve our Platform and user experience. These cookies allow us to:
- Understand how visitors navigate our Platform
- Analyze which pages are most and least popular
- See how visitors move around the Platform
- Monitor website performance
- Count visits and traffic sources
Functionality Cookies
These cookies enhance your experience by remembering your preferences and enabling personalized features. They may be set by us or by third-party providers whose services we have added to our Platform. They allow our Platform to:
- Remember your settings and preferences
- Personalize content to match your interests
- Remember if you've visited before
Targeting and Advertising Cookies
These cookies record your visit to our Platform, the pages you have visited, and the links you have clicked. We use this information to make our Platform and the advertising displayed more relevant to your interests. We may also share this information with third parties for this purpose. These cookies:
- Deliver advertisements relevant to your interests
- Limit the number of times you see an advertisement
- Help measure the effectiveness of advertising campaigns
- Provide customized content based on your browsing activities
SPECIFIC COOKIES WE USE
Here's a list of the primary cookies and similar technologies we deploy:
Essential Services
Service
- Authentication Cookie
- Security Cookies
- Basic Functionality
Purpose
- Maintain your login session and secure access to your account
- Detect and prevent fraudulent activity and ensure Platform security
- Enable core Platform features and navigation
More Information
- These are first-party cookies set by VRAL
- These help protect both you and our Platform
- Required for the Platform to work properly
Analytics and Performance
Service
- Google Analytics
- Microsoft Clarity
- Mixpanel
Purpose
- Analyze Platform usage and optimize performance
- Generate heatmaps and session recordings to improve usability
- Track user interactions to improve Platform experience
Marketing and Advertising
Service
- Google Ads
- Facebook Pixel
- LinkedIn Insight
- TikTok Pixel
Purpose
- Deliver relevant advertisements based on your interests
- Measure advertising effectiveness and target ads on Facebook
- Track conversions and retarget LinkedIn ads
- Measure and optimize TikTok advertising campaigns
THIRD-PARTY COOKIES
Some cookies are placed by third parties on our behalf. Third parties include search engines, providers of measurement and analytics services, social media networks, and advertising companies. These third parties may use cookies, web beacons, and similar technologies to collect information about your use of our Platform and other websites.
This information may be used by VRAL and these third parties to:
- Analyze trends
- Provide a better user experience
- Administer the Platform
- Track users' movements around the Platform
- Gather demographic information about our user base as a whole
- Deliver advertising targeted to your interests, both on our Platform and on other websites
HOW TO MANAGE COOKIES
You have several options to control or limit how we and our partners use cookies:
Browser Settings
Most web browsers allow you to manage your cookie preferences. You can:
- Delete cookies from your device
- Block cookies by activating settings on your browser
- Choose to block all cookies, or only third-party cookies
- Configure your browser to notify you each time a cookie is tendered
Please note that if you choose to block cookies, you may not be able to use all features of our Platform. Instructions for managing cookies in popular browsers:
Opt-Out of Analytics
To opt out of Google Analytics, you can install the Google Analytics Opt-out Browser Add-on.
Advertising Preferences
You can control interest-based advertising through:
- Industry Opt-Out Tools:VisitNetwork Advertising Initiative or Digital Advertising Alliance in the US, Digital Advertising Alliance of Canada in Canada or, European Interactive Digital Advertising Alliance in Europe
- Mobile Device Settings: Modern mobile devices offer options to limit tracking:
- iOS devices: Settings > Privacy > Advertising > Limit Ad Tracking
- Android devices: Settings > Google > Ads > Opt out of interest-based ads
- Platform-Specific Controls: Many advertising platforms provide specific opt-out mechanisms:
Do Not Track Signals
Some browsers include the ability to transmit "Do Not Track" signals. We do our best to honor "Do Not Track" signals, but currently, there is no industry standard for how companies should respond to these signals. As standards develop, we will revisit our practices accordingly.
IMPACT OF DISABLING COOKIES
If you choose to disable cookies:
- You may not be able to use some features of our Platform
- Your user experience may be less personalized
- Your preferences may not be saved for future visits
- You may need to log in each time you visit our Platform
- Some services and functionality may not be available
COOKIES AND YOUR PRIVACY
For more information about how we protect your privacy, please review our Privacy Policy. There, we provide additional details about how we collect, use, and protect your personal information.
CONTACT US
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:
Email: privacy@vral.io
Mail: VRAL
1090 TEXAN TRL UNIT 560
GRAPEVINE TX 76051
Attn: Privacy Team
© 2025 VRAL Co. All rights reserved.
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